Washington Post transportation desk digs into Christmas Wars about Metro advertising

Washington Post transportation desk digs into Christmas Wars about Metro advertising

Oh Christmas wars, oh Christmas wars, they make lawyers flock gladly.

Oh Christmas wars, oh Christmas wars, they drive the news clicks madly ...

Can somebody help me out here?

We really need some kind of Saturday Night Live worthy cold-open anthem that celebrates/mourns the role that First Amendment fights -- as opposed to waves of shopping-mall news -- now play during the weeks that lead up to the Holy Day once known as the Nativity of our Lord God and Savior Jesus Christ (see "Christmas").

Most of these annual stories are sad jokes, but some have substance. The latest Washington Post report on the mass-transit advertising wars falls into the second category, raising real issues about public discourse (and the First Amendment) in our tense times.

The headline: "Is Metro waging war on Christmas? Archdiocese sues to post biblical-themed bus ads." Here's the low-key, serious overture:

The Archdiocese of Washington is suing Metro after the transit agency rejected an ad for the organization’s annual “Find the Perfect Gift” charitable campaign, which features a biblical Christmas scene.
In the lawsuit, filed in U.S. District Court on Tuesday, attorneys for the archdiocese argue that Metro’s ban on subway and bus ads that “promote . . . any religion, religious practice or belief” has infringed on the organization’s First Amendment rights. ...
The banner ads, designed to be placed on Metrobus exteriors, are relatively minimalist in their design. The display highlights the phrases “Find the Perfect Gift” and “#PerfectGift,” and includes a link to the campaign’s website, which encourages people to attend Mass or donate to a Catholic charitable groups. The words of the ad are overlaid on a tableau of a starry sky; in the corner are three figures bearing shepherd’s rods, along with two sheep.

As a 10-year (or more) regular on DC mass transit, I totally get why this is such a hot-button issue.

We're talking about messages displayed before some of the most tense, picky and politicized eyeballs on Planet Earth.

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A Christmas season think piece: Why pass on the beloved lie that is Santa Claus?

A Christmas season think piece: Why pass on the beloved lie that is Santa Claus?

It happens almost every year during the week before Christmas.

Someone sends an email to a list of friends (usually veteran parents and grandparents), or posts an item on Facebook that raises this old question: Is anyone else getting uncomfortable with the whole Santa drama?

There is always a second question that flows naturally out of that: What is the purpose of this elaborate and dramatic lie? What are we trying to teach our children by doing this and what do we say to them once the charade is up? After all, in families with many children the old ones have to help sustain the lie for the little folks.

A confession from me: My wife and I, even before converting to Eastern Orthodoxy, decided -- primarily based on my work in mass-media studies, with a lot of reading about advertising -- to skip Santa Claus and tell our children that St. Nicholas of Myra -- as in the 4th-century bishop -- was a real person. The also noted that people have long honored him on his feast day (Dec. 6th on the Gregorian calendar) with gift-giving traditions that eventually, in culture after culture, morphed into something else. We told them not to play that game with other kids, but not to mock them or, well, tell them the truth, either. The key: In our faith, saints are real.

Journalists, if this subject interests you -- especially the secular, materialistic side of this equation -- then you should read and file an essay at The Atlantic by Megan Garber that ran with the loaded headline:

Spoiler: Santa Claus and the Invention of Childhood
How St. Nick went from “beloved icon” to “beloved lie”

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This is not a news story! But, alas, we are likely to see more brews coverage about it

This is not a news story! But, alas, we are likely to see more brews coverage about it

It's the question that drives editors crazy in this age of click-bait media: Why do some stories go viral, while others do not?

How about viral news stories in which there is little or no evidence that there is actually a story to be reported in the first place?

I'm talking, of course, about the spew your liquid caffeine on your keyboard levels of media attention dedicated to the Starbucks hates Christmas story that broke out this week, after the usual craziness in social-media land. See the post by our own James Davis with the pun-tastic headline, "Red Cup Diaries: Mainstream media cover Starbucks' Christmas brew-haha." Apparently, there is some kind of pay-cable reference in that naughty headline, too, but that went over my head.

On Facebook, I offered this mini-rant:

Is it acceptable for me to be very upset that millions of Xians think that it's already Christmas and we haven't even started Nativity Lent yet? I mean, who runs their churches, the god of the local mall?

The graphic at the top of this post, passed along by the edgy and hilarious graphic novelist Doug TenNapel, says it all.

At least, I thought it said it all, until M.Z. "GetReligionista emeritus" Hemingway, now with The Federalist, went old-school GetReligion on this mess in a piece that ran under this headline: "Nobody Is Actually Upset About The Starbucks Cup. Stop Saying Otherwise." MZ did her thing, but then turned this piece into some completely different -- making it must reading for journalists facing the challenge of finding valid pre-Christmas stories to cover this year (and every year, come to think of it). Her piece opened with this summary:

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