Earlier this month I called a story about a church planter in Brooklyn the worst religion story of the year. I don’t like to write harsh critiques (really, I don’t) but it’s frustrating to have an interesting story mangled by shoddy reporting. While reading that terrible Daily News piece I wondered, “What could this article have done right?”

Every week, in churches around the world, Christians engage in a peculiar practice in which they confront and correct fellow believers on a range of issues, which are often lumped into a general category called “sins.” The process for this practice was first outlined by a popular religious leader named Jesus and recorded in a book known as the Gospel of Matthew:

You’ve probably heard of some variation of the Slow Movement, a trend which advocates a cultural shift toward slowing down life’s pace. There are subcultures devoted to Slow Food, Slow Gardening, Slow Travel — even Slow Church. But what we really need, especially in religion reporting, is Slow News.

As a famous religious figure once said, “Ask and you shall receive.” Sometimes even we media critics get what we ask for. Last month I asked for more – and deeper – coverage of hipster churches, and then this week veteran Godbeat reporter Michelle Boorstein fulfills my request (at least partially).

“Both Roman Catholic and Evangelical Protestant media have for years been drawing public attention to the persecution of Christians in many countries,” says the renowned sociologist of religion, Peter Berger. “Secular media have been less attentive; some have ascribed this to an anti-Christian bias; I rather doubt this—more likely it comes from the fact that many otherwise well-informed journalists are less informed on religious matters.”

In one of the most famous Sherlock Holmes mysteries, Silver Blaze, the clue that led to identifying the criminal was a dog that didn’t bark.

While struggling to find words to adequately describe the worst religion article of the year, I was reminded of a brilliant exchange in an otherwise atrocious movie, Billy Madison.

“Business is religion, and religion is business,” said Maltbie Babcock. “The man who does not make a business of his religion has a religious life of no force, and the man who does not make a religion of his business has a business life of no character.”

Many of us who came of age during the birth of New Media are reflexively defensive about the medium’s journalistic credibility. We defy the outdated notion that real journalism is printed on paper or broadcast on TV screen. Quality journalism is as likely to be found on a blog as in a newspaper or in a web video as on a cable news channel.

Did you know that Jesus wasn’t really God? Despite what his disciples claim, he never believed he was the Messiah, much less God incarnate. He was a merely a Jewish revolutionary that was crucified by the Roman Empire and later deified (quite literally) by people who really didn’t know him.