I just did a Google Images search for the words “American Evangelicals” and it yielded — on the first screen — as many images of Vladimir Putin as of the Rev. Billy Graham. If you do the same thing on Yahoo! your images search will include several pictures of George Soros.

I don’t need to mention the number of images of Donald Trump, a lifelong member of the oldline Presbyterian Church (U.S.A.). Do I?

The obvious question — one asked early and often at GetReligion — is this: “What does the word ‘evangelical’ mean?” But that really isn’t the question that needs to be asked, in this context. The more relevant question is this: “What does ‘evangelical’ mean to journalists in the newsrooms that really matter?”

I raise this question because of a remarkable passage in the New York Times feature about the tragic, early death of Rachel Held Evans, a highly influential online scribe whose journey from the conservative side of evangelicalism to liberal Protestantism has helped shape the emerging evangelical left. The headline: “Rachel Held Evans, Voice of the Wandering Evangelical, Dies at 37.”

Before we look at that news story (not a commentary piece) let’s pause to ask if the word “evangelical” has content, in terms of Christian history (as opposed to modern politics).

For background see this GetReligion post: “Yes, 'evangelical' is a religious term (#REALLY). You can look that up in history books.” That points readers toward the work of historian Thomas S. Kidd of Baylor University, author of the upcoming book, “Who Is an Evangelical?: The History of a Movement in Crisis.” Here is a crucial passage from Kidd, in a Vox explainer piece:

The most common definition of evangelicalism, one crafted by British historian David Bebbington, boils down to four key points. First is conversion, or the need to be born again. The second is Biblicism, or the need to base one’s faith fundamentally on the Bible. The third is the theological priority of the cross, where Jesus died and won forgiveness for sinners. The final attribute of evangelicals is activism, or acting on the mandates of one’s faith, through supporting your church, sharing the gospel, and engaging in charitable endeavors.

In today’s media, “evangelical” has shifted from the historic definition to become more of a rough political and ethnic signifier.

The news media image of modern evangelicalism, he added, “fails to recognize most of what was happening in the weekly routines of actual evangelical Christians and their churches. As Bebbington’s definition suggests, most of a typical evangelical’s life has nothing to do with politics.”

Now, from my perspective, the most important thing that needs to be said about the work of Rachel Held Evans is that she openly challenged the DOCTRINAL roots of evangelical Christianity, as opposed to focusing merely on politics.