Like everyone else in the world, I bet I’m going to go see The Da Vinci Code. But not because I expect it to be great or even a fun, brainless action flick. It’s more that I’m in a perpetual state of trying to understand how a book as ridiculous as The Da Vinci Code could enable Dan Brown to sit comfortably on piles of cash for the rest of his life. I had a colleague in my newsroom a few years ago who pronounced it the best book she’d ever read. How sad is that? Do readers really want three-page chapters? And do they need their characters reintroduced on every page? Was the book written for people suffering from short-term memory loss? Why why why?