So why was that whole Starbucks red cup winter blend outrage thing considered a major news event in the first place?
Yes, you had a former evangelical pastor serving up a click-bait selfie video that let to YouTube after YouTube after YouTube and snarky story after story after story. I thought that this Washington Post something-or-another took the prize for capturing the tone of the media product being served up.
But about that wave of outrage. You know, folks who know something about evangelicalism and its leaders had to stop and ask: Precisely who is Joshua Feuerstein and how in the world did this unknown guy end up getting waves of media coverage?
As you would expect, the Starbucks wars were the topic of this week's "Crossroads" podcast, but host Todd Wilken and I did everything we could to try to find some actual news hooks linked to this fiasco. Click here to tune that in.
For starters, all of this was supposed to have something to do with (a) lots of Christians being upset (although there was next to zero evidence that this was true) and (b) the Christian season of Christmas, which begins on Dec. 25 and continues for the following 12 days.
Then there was this other Washington Post red-cup piece that -- along with the Stephen Colbert piece at the top of this post -- kind of pointed toward the topic that dominated the Crossroads taping.