There’s no such thing as bad publicity — at least that’s how the saying goes. I beg to differ when it comes to the late Fred Phelps, Westboro Baptist Church and promoting your business.

From my home state today comes this front-page story in The Oklahoman. Take a moment to read it so we’re all on the same billboard, er … page.

Now then, let’s talk about what constitutes newsworthiness and how that differs from creating news.